Sharma, D. D. A. (1994). Marketing research: Principles, applications & cases.
Chicago Edition CitationSharma, D D; Author. Marketing Research: Principles, Applications & Cases. New Delhi, Sultan Chand & sons, 1994.
MLA Edition CitationSharma, D D; Author. Marketing Research: Principles, Applications & Cases. 1994.
Warning: These citations may not always be 100% accurate.