Leveraging corporate responsibility : the stakeholder route to maximizing business and social value /

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"The corporate social and environmental responsibility movement, known more generally as corporate responsibility (CR), shows little sign of waning. Almost all large corporations now run some form of corporate responsibility program. Despite this widespread belief that CR can simultaneously imp...

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Detalles Bibliográficos
Autor Principal: Bhattacharya, C B.
Outros autores: Sankar Sen, Korschun, Daniel
Formato: Printed Book
Publicado: Cambridge : Cambridge University Press, 2011.
Subjects:
Social responsibility of business.
Business ethics.
Acceso en liña:http://books.google.co.in/books?id=mANkttby0YsC&printsec=frontcover&dq=Leveraging+corporate+responsibility&hl=en&sa=X&ei=bJueU6CfBseWuATQhoDYDA&ved=0CB0Q6wEwAA#v=onepage&q=Leveraging%20corporate%20responsibility&f=false

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http://books.google.co.in/books?id=mANkttby0YsC&printsec=frontcover&dq=Leveraging+corporate+responsibility&hl=en&sa=X&ei=bJueU6CfBseWuATQhoDYDA&ved=0CB0Q6wEwAA#v=onepage&q=Leveraging%20corporate%20responsibility&f=false

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