Influence of the country-of-origin on buyer assessment: a study among car owners in Kerala/

Bibliografski detalji
Glavni autor: Sindhu P Nair
Autor kompanije: Mahatma Gandhi University, Kottayam School of Management and Business Studies
Daljnji autori: Sulaiman E
Format: Ph.D Thesis
Izdano: Kottayam: Mahatma Gandhi University, 2014
Teme:
Thesis (Ph.D) - Philosophy
Dissertations, Academic (Ph D)
Car(Automobiles)-Marketing
Consumer behaviour-Kerala
Online pristup:http://www.mgutheses.in/page/?q=T%202419&search=&page=1&rad=acc#Page

Internet

http://www.mgutheses.in/page/?q=T%202419&search=&page=1&rad=acc#Page

MG University

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