APA Edition Citation

Mukesh Dhunna. (2012). Services marketing: An Indian perspective: text and cases. Wisdom Publications.

Chicago Edition Citation

Mukesh Dhunna. Services Marketing: An Indian Perspective: Text and Cases. Delhi: Wisdom Publications, 2012.

MLA Edition Citation

Mukesh Dhunna. Services Marketing: An Indian Perspective: Text and Cases. Wisdom Publications, 2012.

Warning: These citations may not always be 100% accurate.