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| LEADER |
008210000a22002410004500 |
| 020 |
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|a 978-81-321-0715-6
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| 082 |
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|a 658.827 Q2
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| 100 |
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|a Anand Halve; Author
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| 245 |
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|a Darwin's brands: adapting for success
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| 250 |
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| 260 |
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|a New Delhi, Sage Publications India Pvt Ltd
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| 260 |
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|c 2012
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| 460 |
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|a xvii, 168p
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| 465 |
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|a Rs.395.00
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| 500 |
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|a Anand Halve
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| 500 |
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|a Includes bibliographical references
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| 650 |
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|a Brand name products-India-Marketing-Case studies
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| 650 |
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|a Branding (Marketing)-India-Case studies
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| 650 |
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|a Marketing-India-Case studies
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| 650 |
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|a Product management-India-Case studies
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| 942 |
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|c BK
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| 999 |
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|c 50519
|d 50519
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| 952 |
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|0 0
|1 0
|4 0
|6 658_827000000000000_Q2
|7 0
|8 ENG
|9 51251
|a MGUL
|b MGUL
|d 2013-07-16
|e Rs.395.00
|l 0
|o 658.827 Q2
|p 48379
|r 2013-07-16
|w 2013-07-16
|y BK
|