Pingali Venugopal; Author. (2001). Marketing channel management: A customer centric approach.
Chicago Edition CitationPingali Venugopal; Author. Marketing Channel Management: A Customer Centric Approach. New Delhi, Sage Publications India Pvt Ltd, 2001.
MLA Edition CitationPingali Venugopal; Author. Marketing Channel Management: A Customer Centric Approach. 2001.
Warning: These citations may not always be 100% accurate.