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| LEADER |
007200000a22002170004500 |
| 020 |
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|a 978-0-19-955651-9
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| 082 |
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|a 658.8 Q03
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| 100 |
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|a Kimmel, Allan J; Author
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| 245 |
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|a Connecting with consumers: marketing for new marketplace realities
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| 250 |
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| 260 |
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|a New York, Oxford University Press
|e 2010
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| 260 |
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|c 2010
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| 460 |
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|a xvi, 333p
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| 465 |
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|a GBP650.00
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| 500 |
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|a Allan J Kimmel
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| 500 |
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|a Includes bibliographical references and index
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| 650 |
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|a Marketing
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| 650 |
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|a Marketing-Technological innovations
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| 942 |
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|c BK
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| 999 |
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|c 47385
|d 47385
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| 952 |
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|0 0
|1 0
|4 0
|6 658_800000000000000_Q03
|7 0
|8 ENG
|9 48117
|a MGUL
|b MGUL
|d 2013-07-16
|e GBP650.00
|l 0
|o 658.8 Q03
|p 45638
|r 2013-07-16
|w 2013-07-16
|y BK
|