APA Edition Citation

Kimmel, A. J. A. (2010). Connecting with consumers: Marketing for new marketplace realities.

Chicago Edition Citation

Kimmel, Allan J; Author. Connecting with Consumers: Marketing for New Marketplace Realities. New York, Oxford University Press, 2010.

MLA Edition Citation

Kimmel, Allan J; Author. Connecting with Consumers: Marketing for New Marketplace Realities. 2010.