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| LEADER |
007130000a22002170004500 |
| 020 |
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|a 978-007-126776-2
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| 082 |
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|a 658.8 Q02
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| 100 |
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|a Mullins, John W; Author
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| 100 |
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|a Walker, Orville C; Author
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| 245 |
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|a Marketing management: a strategic decision-making approach
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| 250 |
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|a 7th ed
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| 260 |
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|a New York, McGraw-Hill/Irwin
|e 2008
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| 260 |
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|c 2010
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| 460 |
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|a xxi, 551p
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| 465 |
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|a RS0.00
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| 500 |
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|a Includes index
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| 500 |
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|a John W Mullins and Orville C Walker
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| 650 |
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|a Marketing-Management
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| 942 |
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|c BK
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| 999 |
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|c 44813
|d 44813
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| 952 |
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|0 0
|1 0
|4 0
|6 658_800000000000000_Q02
|7 0
|8 ENG
|9 45511
|a MGUL
|b MGUL
|d 2013-07-16
|e RS0.00
|l 1
|m 1
|o 658.8 Q02
|p 43087
|r 2016-06-02
|s 2016-04-18
|w 2013-07-16
|y BK
|