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| LEADER |
010160000a22002530004500 |
| 082 |
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|a 338.479 109 548 3 P91
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| 100 |
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|a Chandramohanan Asan, G; Researcher
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| 100 |
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|a Mukunda Das, V; Guide
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| 245 |
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|a A study of brand life cycle of selected tourism products in Kerala
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| 250 |
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|a Ph.D
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| 260 |
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|a Kottayam, Mahatma Gandhi University
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| 260 |
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|c 2009
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| 460 |
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|a xii,283p
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| 500 |
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|a Awarded on 24.12.2009
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| 500 |
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|a G Chandramohanan Asan; Guided by Dr V Mukunda Das
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| 500 |
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|a Includes bibliographical references
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| 500 |
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|a Research centre, Rajagiri College of Social Sciences Kalamassery, Cochin, Kerala
|e IN
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| 650 |
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|a Brand name products-Kerala
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| 650 |
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|a Dissertations, Academic (Ph.D)
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| 650 |
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|a Thesis (Ph.D)-Management Studies
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| 650 |
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|a Tourist trade products-Kerala-Brand life
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| 942 |
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|c BK
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| 999 |
|
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|c 43151
|d 43151
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 338_479000000000000_109_548_3_
|7 0
|8 THES
|9 43790
|a MGUL
|b MGUL
|d 2013-07-16
|l 0
|o 338.479 109 548 3 P91
|p T01856
|r 2013-07-16
|w 2013-07-16
|y THES
|