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Impact of literature for advertising effectiveness in the visual media-a study

Bibliografiske detaljer
Main Authors:	Mukunda Das, V; Guide, Sreedharan, N V; Researcher
Format:	Ph.D Thesis
Udgivet:	Kottayam, Mahatma Gandhi University 2009
Udgivelse:	Ph.D
Fag:	Advertising-Effective frequency Dissertations, Academic (Ph.D) Television advertising-Effective frequency Thesis (Ph.D)-Management studies

Lignende værker

Influence of media advertisements on consumer behaviour in the Cochin metropolitan area
af: Annam Alice, K A; Researcher, et al.
Udgivet: (2009)

Creativity in advertising: impact on communication effect and consumer purchase behaviour
af: James Thomas Kunnanatt; Guide, et al.
Udgivet: (2001)

Sareeravum prathinidhaanavum: television parasyangale aadhaaramaakki Keraleeya saamskaarika-charithra sandarbhathil oru padanam
af: Santhosh Manicheri; Researcher, et al.
Udgivet: (2010)

Impact of heavy metals on some medicinal plants
af: Anitha, C T; Researcher, et al.
Udgivet: (2005)

A study of the impact of reforms on the insurance industry
af: Bino Thomas; Guide, et al.
Udgivet: (2012)

The impact of television on children: socialization in family as a mediating factor
af: Bernd Pflug; Guide, et al.
Udgivet: (2003)

A study of antiatherogenic effect of selected medicinal plants
af: Jose Padikkala; Guide, et al.
Udgivet: (2003)

Formulation of certain strategies for planning, development and evaluation of the practical programmes other than practice teaching in colleges of teacher education
af: Lilly Varghese; Researcher, et al.
Udgivet: (2007)

Committee system as a mechanism for the effective functioning of legislature with particular reference to Kerala
af: Rajan, T; Researcher, et al.
Udgivet: (2004)

Certain biological aspects on the effects of pesticides in fishes/
af: Sulekha B T, Researcher, et al.
Udgivet: (2002)

Comparative effect of different stress on free radical generation and the impact of controlled vestibular stimulation on stressed albino wistar rats/
af: Smitha K K, Researcher, et al.
Udgivet: (2016)

Effective advertising : understanding when, how, and why advertising works /
Udgivet: (2004)

Effect of magnetic field on the metabolism of biomolecules
af: Muraleedhara Kurup, G; Guide, et al.
Udgivet: (2004)

The impact of Vedanta on the integral Yoga of Maharshi Aurobindo
af: Bendas, D S , Researcher, et al.
Udgivet: (2016)

Impact of some common pesticides on selected phytoplankters
af: Beena B Nair; Researcher, et al.
Udgivet: (2004)

Recent Marketing Strategies of Commercial Banks in Kerala: Its Impact and Implications
af: Visalakshi, C A ,Researcher, et al.
Udgivet: (2016)

A study on the impact of globalisation and liberlisation in cottage industries in Kerala
af: Mathew Thomas; Researcher, et al.
Udgivet: (2012)

Studies on chiral catalysis employing optically active hydroxy citric acids
af: Ibnusaud, I; Guide, et al.
Udgivet: (2011)

Novel functionalized ketene dithioacetals: synthesis and reactions
af: Asokan, C V; Guide, et al.
Udgivet: (1998)

Identification of certain factors influencing the optimum utilisation of teacher effectiveness in the primary schools of kerala
af: George, K S; Researcher, et al.
Udgivet: (2004)

Identification and prevention of certain factors causing nonutilisation of teacher competency in secondary schools of Kerala
af: Mini John; Researcher, et al.
Udgivet: (2004)

Protease, Lipase and Amylase of Arachis hypogaea L, Oryza sativa L and Vigna unguiculata (L) Walp under light stress
af: Gincy P Thottathil; Researcher, et al.
Udgivet: (2007)

Structural, optical and dielectric studies of HO3+ doped silica glasses
af: Reji Kumar, P R; Researcher, et al.
Udgivet: (2012)

Investigation of the properties of certain important materials in the nano-phase regime
af: Abdulkhadar, M; Guide, et al.
Udgivet: (1994)

Domination in hypergraphs
af: Arumugam, S; Guide, et al.
Udgivet: (2012)

Studies on polymer bound porphyrins and their metal derivatives
af: Padmanabhan, M; Guide, et al.
Udgivet: (1995)

Microbial production of biosurfactants
af: Jayachandran, K; Guide, et al.
Udgivet: (2012)

An ab initio theoretical study of the relative stabilities of benzene and prismane and some analogues
af: Jacob George; Researcher, et al.
Udgivet: (2005)

Modeling of some observational aspects of cosmological evolution
af: Indulekha, K; Guide, et al.
Udgivet: (2012)

A study on the effectiveness of advance organizer model in the teaching of mathematics among secondary school pupils at differing levels of intelligence
af: Meera Raj, S; Researcher, et al.
Udgivet: (2008)

Impact of secular meditation on mood states and emotional intelligence of secondary school students
af: Asha Rani, K, Researcher, et al.
Udgivet: (2016)

Study of properties of small particles of certain materials
af: Abdulkhadar, M; Guide, et al.
Udgivet: (1993)

Biochemical and biophysical characterization of porcine lactoferrin
af: Haridas, M; Guide, et al.
Udgivet: (2001)

Redox chemistry of substituted pyrimidines: a radiation chemical study
af: Aravindakumar, C T; Guide, et al.
Udgivet: (2001)

Effectiveness of developed multisensory strategy on academic achievement of children with learning disability at primary level
af: Ronu Thomas, Researcher, et al.
Udgivet: (2016)

Socio-Economic impact of people’s planning in a Backward District of Kerala – A study of Malappuram
af: Aboobacker, U, Researcher, et al.
Udgivet: (2016)

Effectiveness of an instructional strategy based on critical thinking skills for learning mathematics at secondary school level/
af: Minni George , Researcher, et al.
Udgivet: (2018)

Advertising in Kerala: its influence on select consumer non-durables
af: Gopakumar, K C; Researcher, et al.
Udgivet: (2004)

Sanskrit translations of kumaranasan’s works: a study/
af: Anija Kumari V, Researcher, et al.
Udgivet: (2017)

Effectiveness of select e-learning modalities on information processing, self directed learning and achievement in information technology of students at secondary level/
af: Anuroofa O M, Researcher, et al.
Udgivet: (2018)