Impact of literature for advertising effectiveness in the visual media-a study

Bibliographic Details
Main Authors: Mukunda Das, V; Guide, Sreedharan, N V; Researcher
Format: Ph.D Thesis
Published: Kottayam, Mahatma Gandhi University 2009
Edition:Ph.D
Subjects:
Advertising-Effective frequency
Dissertations, Academic (Ph.D)
Television advertising-Effective frequency
Thesis (Ph.D)-Management studies

MG University

Holdings details from MG University
Call Number: 659.143 P9
Copy Live Status Unavailable

Similar Items