Altstiel, T. A., & Grow, J. A. (2006). Advertising strategy: Creative tactics from the outside/in.
Chicago Edition CitationAltstiel, Tom; Author, and Jean; Author Grow. Advertising Strategy: Creative Tactics from the Outside/in. New Delhi, Sage Publications India Pvt Ltd, 2006.
MLA Edition CitationAltstiel, Tom; Author, and Jean; Author Grow. Advertising Strategy: Creative Tactics from the Outside/in. 2006.
Warning: These citations may not always be 100% accurate.