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Consumer behavior: building marketing strategy
| Egile Nagusiak: | , , , , |
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| Formatua: | Printed Book |
| Argitaratua: |
New Delhi, Tata McGraw-Hill Publishing Company Ltd
2007
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| Edizioa: | 9th ed |
| Gaiak: |
| Alearen deskribapena: | Del I Hawkins, Roger J Best, Kenneth A Coney and Amit Mookerjee; contributor Eric C Koch Includes bibliographical references and index |
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| ISBN: | 0-07-060086-4 |