Consumer behavior: building marketing strategy

Podrobná bibliografie
Hlavní autoři: Amit Mookerjee; Author, Best, Roger J; Author, Coney, Kenneth A; Author, Hawkins, Del I; Author, Koch, Eric C; Author
Médium: Printed Book
Vydáno: New Delhi, Tata McGraw-Hill Publishing Company Ltd 2007
Vydání:9th ed
Témata:
Consumer behavior
Popis
Popis jednotky:Del I Hawkins, Roger J Best, Kenneth A Coney and Amit Mookerjee; contributor Eric C Koch
Includes bibliographical references and index
ISBN:0-07-060086-4

Podobné jednotky