Behind powerful brands: from strategy to campaign

Ítems similars

• Strategic brand communication campaigns
  per: Don E.Schultz and Beth Barnes
  Publicat: (2001)
• How to use advertising to build strong brands
  per: John Philip Jones
  Publicat: (1999)
• Behind powerful brands from strategy to campaign
  per: Jones, John Philip
  Publicat: (2000)
• Brand royalty : how the world's top 100 brands thrive and survive
  per: Haig, Matt
  Publicat: (2005)
• Building brands, building meaning : a guide to increasing the financial value of brands through positive meaning
  per: Kartikeya Kompella
  Publicat: (2006)