Advertising in Kerala: its influence on select consumer non-durables

ग्रंथसूची विवरण
मुख्य लेखकों: Gopakumar, K C; Researcher, Ramesh, B; Guide
स्वरूप: Ph.D Thesis
प्रकाशित: Kottayam, Mahatma Gandhi University 2004
संस्करण:Ph.D
विषय:
Advertising
Consumer goods
Dissertations, Academic (Ph.D)
Durable goods, Consumer
Kerala
Thesis (Ph.D)-Social sciences
विवरण
वस्तु वर्णन:Awarded on 30.11.2004
Includes bibliographical references
K C Gopakumar; Guided by Dr B Ramesh
School of Social sciences, Mahatma Gandhi University Kottayam, Kerala

समान संसाधन