Advertising in Kerala: its influence on select consumer non-durables

Bibliografiset tiedot
Päätekijät: Gopakumar, K C; Researcher, Ramesh, B; Guide
Aineistotyyppi: Ph.D Thesis
Julkaistu: Kottayam, Mahatma Gandhi University 2004
Painos:Ph.D
Aiheet:
Advertising
Consumer goods
Dissertations, Academic (Ph.D)
Durable goods, Consumer
Kerala
Thesis (Ph.D)-Social sciences
Kuvaus
Huomautukset:Awarded on 30.11.2004
Includes bibliographical references
K C Gopakumar; Guided by Dr B Ramesh
School of Social sciences, Mahatma Gandhi University Kottayam, Kerala

Samankaltaisia teoksia