Marketing of financial services by commercial banks in Kerala: a case study of State Bank of Travancore

Bibliographische Detailangaben
Hauptverfasser: Mukunda Das, V; Guide, Raman Nair, V; Researcher
Format: Ph.D Thesis
Veröffentlicht: Kottayam, Mahatma Gandhi University 2004
Ausgabe:Ph.D
Schlagworte:
Banks and banking
Dissertations, Academic (Ph.D)
Financial services
Kerala
Management
State Bank of Travancore
Thesis (Ph.D)-Management studies
Beschreibung
Beschreibung:Awarded on 30.11.2004
Includes bibliographical references
Raman Nair V; Guided by V Mukunda Das
Research centre, Rajagiri college of Social sciences Kalamasserry, Kerala

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