Beyond branding: how the new values of transparency and integrity are changing the world of products

Antzeko izenburuak

• Beyond branding: How the New Values of Transparency and Integrity are Changing the World of Brands
  nork: Ind, Nicholas
  Argitaratua: (2008)
• Beyond branding how the new values of transparency and integrity are changing the world of brands
  Argitaratua: (2008)
• Brand failures the truth about the 100 biggest branding mistakes of all time
  nork: Haig Matt
  Argitaratua: (2008)
• Brand failures:the truth about the 100 biggest branding mistakes of all time
  nork: Haig, Matt
  Argitaratua: (2006)
• How brands become icons the principles of cultural branding
  nork: Holt, Douglas B.
  Argitaratua: (2004)