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Business to business marketing: strategies and implementation

Bibliographic Details
Main Authors: Michel, Daniel; Author, Naude, Peter; Author, Salle, Robert; Author, Valla, Jean-Paul; Author
Format: Printed Book
Published: New York, Palgrave Macmillan 2003
Series:Profitable marketing relationships
Subjects:
LEADER 009490000a22002890004500
020 |a 0-333-92195-X 
082 |a 658.804 P31 
100 |a Michel, Daniel; Author 
100 |a Naude, Peter; Author 
100 |a Salle, Robert; Author 
100 |a Valla, Jean-Paul; Author 
245 |a Business to business marketing: strategies and implementation 
250
260 |a New York, Palgrave Macmillan 
260 |c 2003 
460 |a xx,469p 
465 |a GBP27.99 
490 |a Profitable marketing relationships 
500 |a Daniel Michel, Peter Naude, Robert Salle and Jean0Paul Valla 
500 |a Includes bibliographical references and index 
650 |a Industrial marketing 
650 |a Management 
650 |a Marketing 
650 |a Planning 
942 |c BK 
999 |c 33859  |d 33859 
952 |0 0  |1 0  |4 0  |6 658_804000000000000_P31  |7 0  |8 ENG  |9 34158  |a MGUL  |b MGUL  |d 2013-07-16  |e GBP27.99  |l 0  |o 658.804 P31  |p 34280  |r 2013-07-16  |w 2013-07-16  |y BK