APA Edition Citation

Anderson, J. C. A., & Narus, J. A. A. (1999). Business market management: Understanding, creating and delivering value.

Chicago Edition Citation

Anderson, James C; Author, and James A; Author Narus. Business Market Management: Understanding, Creating and Delivering Value. London, Prentice-Hall International, 1999.

MLA Edition Citation

Anderson, James C; Author, and James A; Author Narus. Business Market Management: Understanding, Creating and Delivering Value. 1999.