Style de citation APA

Elliott, R. A., Percy, L. A., & Rossiter, J. R. A. (2001). Strategic advertising management.

Style de citation Chicago

Elliott, Richard; Author, Larry; Author Percy, et John R; Author Rossiter. Strategic Advertising Management. Oxford, Oxford University Press, 2001.

Style de citation MLA

Elliott, Richard; Author, et al. Strategic Advertising Management. 2001.