APA Edition Citation

Gates, R. A., & McDaniel, C. A. (1999). Contemporary marketing research (Ed.4.).

Chicago Edition Citation

Gates, Roger; Author, and Carl; Author McDaniel. Contemporary Marketing Research. Ed.4. Boston, South Western College Publishing, 1999.

MLA Edition Citation

Gates, Roger; Author, and Carl; Author McDaniel. Contemporary Marketing Research. Ed.4. 1999.

Warning: These citations may not always be 100% accurate.