APA Edition Citation

Chvala, R. J. A., & Johnson, W. C. A. (1997). Total quality in marketing.

Chicago Edition Citation

Chvala, Richard J; Author, and William C; Author Johnson. Total Quality in Marketing. New Delhi, Deep & Deep publications, 1997.

MLA Edition Citation

Chvala, Richard J; Author, and William C; Author Johnson. Total Quality in Marketing. 1997.