Citizen brands: Putting society at the heart of your business

Míreanna Comhchosúla

• Brand Society How Brands Transform Management and Lifestyle
  le: Martin Kornberger
  Foilsithe: (2010)
• Behind powerful brands from strategy to campaign
  le: Jones, John Philip
  Foilsithe: (2000)
• Creating Passion Brands: Getting to the heart of branding
  le: Edwards, Helen; Day, Derek
  Foilsithe: (2005)
• Branding A practical guide to planning your strategy /
  le: Randall, Geoffrey
  Foilsithe: (2004)
• Branding demystified plans to payoffs
  le: Verma, Harsh V.
  Foilsithe: (2010)