Rama Mohana Rao, K. (2011). Services marketing (2nd.). Pearson.
Chicago Edition CitationRama Mohana Rao, K. Services Marketing. 2nd. UP: Pearson, 2011.
MLA Edition CitationRama Mohana Rao, K. Services Marketing. 2nd. Pearson, 2011.
Warning: These citations may not always be 100% accurate.