Sajeevan Rao Arigela & Vikas Indoria. (2013). Consumer behaviour. Wisdom Press.
Chicago Edition CitationSajeevan Rao Arigela and Vikas Indoria. Consumer Behaviour. New Delhi: Wisdom Press, 2013.
MLA Edition CitationSajeevan Rao Arigela and Vikas Indoria. Consumer Behaviour. Wisdom Press, 2013.
Warning: These citations may not always be 100% accurate.