Kotler, P., & Keller, K. L. (2018). Marketing management (15th.). Pearson.
Chicago Edition CitationKotler, Philip, and Kevin Lane Keller. Marketing Management. 15th. UP: Pearson, 2018.
MLA引文Kotler, Philip, and Kevin Lane Keller. Marketing Management. 15th. Pearson, 2018.
警告:這些引文格式不一定是100%准確.