Integrated Advertising, Promotion And Marketing Communications

Bibliographic Details
Main Author:	Kenneth E Clow Donald E Baack
Format:	Printed Book
Published:	New Delhi Pearson 2015
Edition:	Ed.6
Subjects:	Advertising
Online Access:	https://books.google.co.in/books/about/Integrated_advertising_promotion_and_mar.html?id=oD4PAQAAMAAJ&redir_esc=y

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