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Integrated Advertising, Promotion And Marketing Communications
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| Format: | Printed Book |
| Published: |
New Delhi
Pearson
2015
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| Edition: | Ed.6 |
| Subjects: | |
| Online Access: | https://books.google.co.in/books/about/Integrated_advertising_promotion_and_mar.html?id=oD4PAQAAMAAJ&redir_esc=y |
| Physical Description: | 455p. |
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| ISBN: | 9789332518377 |