APA Edition Citation

Kevin Lane Keller. (2008). Strategic Brand Management: Building,Measuring, and Managing Brand Equity (Ed.4.). Dorling Kindersley (India) Pvt.Ltd.

Chicago Edition Citation

Kevin Lane Keller. Strategic Brand Management: Building,Measuring, and Managing Brand Equity. Ed.4. South Asia: Dorling Kindersley (India) Pvt.Ltd, 2008.

MLA Edition Citation

Kevin Lane Keller. Strategic Brand Management: Building,Measuring, and Managing Brand Equity. Ed.4. Dorling Kindersley (India) Pvt.Ltd, 2008.

Warning: These citations may not always be 100% accurate.