APA Edition Citation

K.Venugopal Rao. (2014). Product and Brand Management (Second Revised Edition.). Himalaya Publishing House.

Chicago Edition Citation

K.Venugopal Rao. Product and Brand Management. Second Revised Edition. Mumbai: Himalaya Publishing House, 2014.

MLA Edition Citation

K.Venugopal Rao. Product and Brand Management. Second Revised Edition. Himalaya Publishing House, 2014.

Warning: These citations may not always be 100% accurate.