G.Muruganatham. (2008). Role of Celebrity Endorsement in Brand Positioning: A Study with Reference to Personal Care Products in Chennai City. Alagappa University.
Chicago Edition CitationG.Muruganatham. Role of Celebrity Endorsement in Brand Positioning: A Study with Reference to Personal Care Products in Chennai City. Karaikudi: Alagappa University, 2008.
MLA Edition CitationG.Muruganatham. Role of Celebrity Endorsement in Brand Positioning: A Study with Reference to Personal Care Products in Chennai City. Alagappa University, 2008.
Warning: These citations may not always be 100% accurate.