Strategic Brand Management : building, measuring and managing brand equity

Lignende værker

• Strategic Brand Management : Building, Measuring, and Managing Brand Equity
  af: Keller, Kevin Lane
  Udgivet: (2008)
• Strategic brand management: building measures and managing brand equity /
  af: Keller, Kevin Lane
  Udgivet: (2011)
• Strategic brand management: Building, measuring and managing brand equity
  af: Keller, kevin Lane
  Udgivet: (2003)
• Strategic brand management: building measures and managing brand equity /
  af: Keller, Kevin Lane .
  Udgivet: (2003)
• Strategic brand management: Building, measuring, and managing brand equity
  af: Keller, Kevin Lane
  Udgivet: (2004)