LEADER 00850nam a22001577a 4500
020 |a 81-317-1790-9 
082 |a 650.1  |b MAT/W 
100 |a Ryan Mathews  |a Watts Wacker  |9 176509 
245 |a Whats Your Story? : Storytelling to Move Markets, Audiences, People and Brands 
260 |a Delhi  |b Pearson Education  |c 2008 
300 |a xiii+222p. 
650 |a Whats Your Story? : Storytelling to Move Markets, Audiences, People and Brands  |9 176510 
856 |u https://books.google.co.in/books?id=3VCb_s5CAOIC&printsec=frontcover&dq=Whats+Your+Story+Ryan+Mathews&hl=en&sa=X&ved=0CB8Q6wEwAGoVChMIptnY-u2ixwIVRRiOCh1fJwDr#v=onepage&q=Whats%20Your%20Story%20Ryan%20Mathews&f=false 
942 |c BK 
999 |c 190728  |d 190724 
952 |0 0  |1 0  |4 0  |6 650_100000000000000_MAT_W  |7 0  |8 NFIC  |9 191351  |a SMBS  |b SMBS  |c GEN  |d 2015-08-12  |g 299.00  |l 0  |o 650.1 MAT/W  |p SMBS3791  |r 2015-08-12  |w 2015-08-12  |y BK