John Philip Jones. (1999). How to use advertising to build strong brands. Sage publications.
Chicago Edition CitationJohn Philip Jones. How to Use Advertising to Build Strong Brands. New delhi: Sage publications, 1999.
Cita MLAJohn Philip Jones. How to Use Advertising to Build Strong Brands. Sage publications, 1999.
Atenció: Aquestes cites poden no estar 100% correctes.