APA Edition Citation

V.kumar. (2008). Managing customers for profit: Strategies to increase profits and build loyalty. Pearson education.

Chicago Edition Citation

V.kumar. Managing Customers for Profit: Strategies to Increase Profits and Build Loyalty. New delhi: Pearson education, 2008.

MLA Edition Citation

V.kumar. Managing Customers for Profit: Strategies to Increase Profits and Build Loyalty. Pearson education, 2008.

Warning: These citations may not always be 100% accurate.