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| LEADER |
00685nam a22002057a 4500 |
| 020 |
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|a 3-540-25360-2
|
| 082 |
|
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|a 658.827
|
| 100 |
|
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|a Kotler, Philip;
|9 175700
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| 100 |
|
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|a Waldemar Pfoertsch,
|9 3385
|
| 245 |
|
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|a B2B brand management
|
| 260 |
|
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|a Germany
|b Springer
|c 2006
|
| 300 |
|
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|a xvi+357p.
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| 650 |
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|a Brand name products
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| 650 |
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|a Brand name products--Management
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| 650 |
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|a Marketing
|9 175703
|
| 650 |
|
|
|a Economics
|9 175704
|
| 650 |
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|a Industrial management
|9 175705
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| 942 |
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|c BK
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| 999 |
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|c 190429
|d 190425
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| 952 |
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|8 NFIC
|9 191026
|a SMBS
|b SMBS
|c GEN
|d 2015-08-10
|l 0
|o 658.827
|p SMBSR1813
|r 2015-08-10
|w 2015-08-10
|y REF
|