Reputation Marketing

Eitemau Tebyg

• The expressive organization : linking identity , reputation and the corporate brand
  gan: Majken schultz, et al.
  Cyhoeddwyd: (2000)
• Corporate reputation decoded : building, managing and strategising for corporate excellence /
  gan: Kaul, Asha
  Cyhoeddwyd: (2014)
• Crisis, issues and reputation management /
  gan: Griffin, Andrew
• Strategic Reputation Management: Towards a company of good /
  gan: Aula,, Pekka
  Cyhoeddwyd: (2008)
• Corporate social responsibility, governance and corporate reputation
  gan: Gottschalk, Petter
  Cyhoeddwyd: (2011)