Consumer Behaviour

Bibliographic Details
Main Author: David L. Loudon Albert J. Della Bitta
Format: Printed Book
Published: New Delhi McGraw Hill Education (India) PVT. LTD. 1993
Edition:Ed.4
Subjects:
Consumer Behaviour
Online Access:https://books.google.co.in/books?id=XW5LE0gdOo8C&pg=PR5&dq=Consumer+Behaviour++David+L.+Loudon&hl=en&sa=X&ved=0CB0Q6wEwAGoVChMInPjU88r6xgIVjsKOCh3-jwN2#v=onepage&q=Consumer%20Behaviour%20%20David%20L.%20Loudon&f=false

Internet

https://books.google.co.in/books?id=XW5LE0gdOo8C&pg=PR5&dq=Consumer+Behaviour++David+L.+Loudon&hl=en&sa=X&ved=0CB0Q6wEwAGoVChMInPjU88r6xgIVjsKOCh3-jwN2#v=onepage&q=Consumer%20Behaviour%20%20David%20L.%20Loudon&f=false

MG University

Holdings details from MG University
Call Number: 658.8342 LOU/C
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