APA Edition Citation

C Bhattacharjee. (2006). Services Marketing: Concepts, Planning and implementation. Excel Books.

Chicago Edition Citation

C Bhattacharjee. Services Marketing: Concepts, Planning and Implementation. New Delhi: Excel Books, 2006.

MLA Edition Citation

C Bhattacharjee. Services Marketing: Concepts, Planning and Implementation. Excel Books, 2006.

Warning: These citations may not always be 100% accurate.