R. Srinivasan. (2005). Case Studies in Marketing The Indian Context (Ed-3.). Prentice-Hall of India Private Limited.
Chicago Edition CitationR. Srinivasan. Case Studies in Marketing The Indian Context. Ed-3. New Delhi: Prentice-Hall of India Private Limited, 2005.
MLA Edition CitationR. Srinivasan. Case Studies in Marketing The Indian Context. Ed-3. Prentice-Hall of India Private Limited, 2005.
Warning: These citations may not always be 100% accurate.