Rustom.S.Davar. Modern Marketing Management (Ed.7.). Universal Book Stall.
Chicago Edition CitationRustom.S.Davar. Modern Marketing Management. Ed.7. New Delhi: Universal Book Stall.
MLA Edition CitationRustom.S.Davar. Modern Marketing Management. Ed.7. Universal Book Stall.
Warning: These citations may not always be 100% accurate.