Orville C.Walker, Harper W.Boyd, John Mullins, & Jean Claude Jarreche. (2003). Marketing Strategy A decision focused approach (Ed.6.). Tata McGraw-Hill Publishing company limited.
Style de citation ChicagoOrville C.Walker, Harper W.Boyd, John Mullins, et Jean Claude Jarreche. Marketing Strategy A Decision Focused Approach. Ed.6. New Delhi: Tata McGraw-Hill Publishing company limited, 2003.
Style de citation MLAOrville C.Walker, et al. Marketing Strategy A Decision Focused Approach. Ed.6. Tata McGraw-Hill Publishing company limited, 2003.
Attention : ces citations peuvent ne pas être correctes à 100%.