APA Edition Citation

Colin Gilligan & Richard M.S.Wilson. (2009). Strategic Marketing Planning (Ed-2.). Elsevier.

Chicago Edition Citation

Colin Gilligan and Richard M.S.Wilson. Strategic Marketing Planning. Ed-2. New Delhi: Elsevier, 2009.

MLA Edition Citation

Colin Gilligan and Richard M.S.Wilson. Strategic Marketing Planning. Ed-2. Elsevier, 2009.

Warning: These citations may not always be 100% accurate.