APA Edition Citation

William J Station,Michael J Etzel and Bruce J Walker. (1994). Fundamentals of Marketing (10th.). McGraw-Hill.

Chicago Edition Citation

William J Station,Michael J Etzel and Bruce J Walker. Fundamentals of Marketing. 10th. New York: McGraw-Hill, 1994.

MLA Edition Citation

William J Station,Michael J Etzel and Bruce J Walker. Fundamentals of Marketing. 10th. McGraw-Hill, 1994.

Warning: These citations may not always be 100% accurate.