Tapan K Panda. (2007). Marketing Management: Text and Cases (Ed.2.). Excel Books.
Chicago Edition CitationTapan K Panda. Marketing Management: Text and Cases. Ed.2. New Delhi: Excel Books, 2007.
MLA Edition CitationTapan K Panda. Marketing Management: Text and Cases. Ed.2. Excel Books, 2007.
Warning: These citations may not always be 100% accurate.