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Marketing Management :Text and Cases
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| Format: | Printed Book |
| Published: |
New Delhi
Tata McGraw Hill
2010
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| Online Access: | https://books.google.co.in/books?id=8in4x25qsFEC&printsec=frontcover&dq=Marketing+Management+:Text+and+Cases&hl=en&sa=X&ei=YaqHVd2MEdPHuAS_yIGwCA&ved=0CBwQ6AEwAA#v=onepage&q=Marketing%20Management%20%3AText%20and%20Cases&f=false |