Rajan Saxena. (1997). Marketing Management (Ed.4.). Tata McGraw - Hill Publishing Company Limited.
Chicago Edition CitationRajan Saxena. Marketing Management. Ed.4. New Delhi: Tata McGraw - Hill Publishing Company Limited, 1997.
MLA Edition CitationRajan Saxena. Marketing Management. Ed.4. Tata McGraw - Hill Publishing Company Limited, 1997.
Warning: These citations may not always be 100% accurate.